Friday, April 20, 2007

Taking To the Air In NH and IA

It looks like Bill Richardson will be the first candidate to air ads in New Hampshire. Following a script he plotted out a few weeks back, in which he declared that whoever comes out of the gate fastest and has the best overall showings in the first four primaries will win this thing, the Gov is using some of that $6 million haul from the first quarter to introduce himself to voters in the Granite State, as well as in Iowa. I think it's a great strategy, because it seems that once folks get to know him and his no-nonsense, unscripted (occasionally a little *too* unscripted, perhaps? :)) "Let it rip" campaign style, his poll numbers get a boost.

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