Wednesday, May 9, 2007
Bill Richardson's New TV Ads
Taking a cue from those wacky Paul Wellstone ads that were so effective way back when during Wellstone's first Senate campaign, the Gov has taken an interesting tack with his new ads--humor. I like it. In fact, I like it so much that I think he should keep building on these and issue a new series of them when it's time for more ads.
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I don't know. I think the ads are pretty unflattering. See: http://www.happyscrappy.com/blog/archives/004046.html
I think they're great because they're different and they make you take notice of them, but they need to be built on, not just turned into a one-shot deal, so people begin to anticipate the next one in the series.
OTOH, if I were fine-tuning it, I wouldn't have mentioned that stat about going from 45th to 29th. It's the least impressive thing they mentioned, but that's a small complaint.
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